Is Franklin Hachett’s Ecom Course Worth it?


E-commerce course called by Franklin Hatchett Ecom elites has been gone for a while and I finally decided to write a review about it. The subject of drop shipping has grown significantly in the Internet over the last few months. Amongst these buzz is the dropshipping community's commendation of how awesome eCom Elites is, so I bought it and here is my honest review of the product.

There are two versions of eCom elites. For $ 197, you get the standard option, which is everything you need to get started as a freshman. It covers everything that has to do with intensive product research, Facebook advertising, Instagram advertising and email marketing. You'll also receive Google SEO training, Chatbot training, and weekly Q & A sessions. Access to the private Facebook group and lifelong updates to the course are also included.

This is an important update for 2019, so yes, this course is up to date! It will remain current in 2020 and beyond. If you read something else elsewhere, that's just FAKE NEWS. Franklin updates its courses regularly and you do not have to pay for updates! They are included free of charge. For other course creators, you will have to pay for a brand new course if you update, but not with eCom elites.

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For $ 297 you get access to the Ecom Elites Ultimate The package above includes the brand-new Sales Funnel Academy, the Google Shopping Ads Academy, a 7-digit funnel for you, and two of Franklin's books on its best-selling 6-digit products and its best-selling niches. For all this, it's only $ 100 more at $ 297. I recommend this option only if you are an intermediate dropshipper or just "want everything".

My review includes these additional modules to let you know what you're getting when you choose eCom Elite's Ultimate.

There are a few online reviews of his course, but most of them seem to just drop the link somewhere on the page in the hope that you will buy it and earn a commission. I intend to give you value.

I do not have to tell you how many comments I have or WHEN I made this review or spread false information about others to convince you. You are here because you want honest information and that is what I provide. It's about you – not me.

There are courses that require you to sign up for over $ 2500, such as the E-com Success Academy, for which you have to spend a lot of money. Not to knock the course and others who like him, but I think that money would be great to use for Facebook ads instead. Franklin's price is only a fraction of that price and from what I have seen in the members area – it's worth every penny and more. Note – I also have Adrian Morrison's Ecom Success Academy. You can read my full Review of the Ecom Success Academy here.

Franklin is very active on Youtube and gives lots of good dropshipping and information Shopify, Let's face it, he will not make a free video about his trade secrets. One of the reasons is that he is overloading his course with a lot of information and there is no point in putting it on Youtube. It's over at this point 170 videos in his class, That's a lot of valuable training!

Here is a screenshot of his class, in which he gives you a solid overview of what you will learn in the welcome video.

Franklin has clearly put a lot of effort. One thing I know about Franklin is that he does not do half-hearted courses. He gives a lot of value and delivers over. For what you pay, the course is worth more in my opinion.

Why? He is over 170 videos in this class, What I really like is that Facebook Training What is extremely important, he has 30 videos only for that. I've seen other drop shipping courses where Facebook marketing is hard to understand. Facebook is so important to know how to handle it, and Franklin really goes into detail. The price is worth it for the Facebook part alone, if you ask me.

Watching the videos is easy and he uses the Vimeo platform. It works on all devices and platforms. The quality is good and adjustable up to 1080P for clear display when needed.

To watch a video of the Ultimate version and see how it compares to Standard, watch my video below. Or read on to get a description of the modules in text form and what you can expect.

The modules in Ecom Elites

Module 1: Setting up Shopify

Here Franklin gives you clear instructions for setting up your business. It makes it easy for all levels of comprehension, whether you've previously set up a website or not. This newly redesigned training also details niches and retailers, as well as the businesses you should choose.

He explains how to properly set up your shop and install a Shopify theme. Franklin's own theme – eCom Turbo is mentioned in the course of his course. It may seem like a plug for its product, but it's used in a lot of successful e-com stores, so you should consider it.

He also discusses adding products to your store, customizations, shipping costs, upsells, special offers and promotions. He even teaches you how to set up taxes when needed. Coupons are discussed and how you can use them to maximize conversions.

If you do not know, some students have questions about receiving payments from outside the US. Fortunately, Franklin can help you if you are outside the US – not many dropshipping courses go into that detail, they kind of leave you to figure it out. Not cool! This section is a great help.

Funnels today are huge and very necessary to survive in the eCom business. In this section, Franklin shows how to set up Shopify Funnels to handle them here.

Module 2: Procurement of products

Here Franklin goes into great detail on how to do it Source products for your business, This is just one area of ​​the course, because one of the most important questions for newbies is, "Which products should I bring to my business?" Here, Franklin helps you choose products and niches, and ideas to be inspired. It's a great module and is updated regularly – more value is a bonus for you.

He also helps you in finding suppliers and building relationships with them. The videos also include print-on-demand, niche research software and much more. I would write this review too long if I covered everything!

Module 3: Facebook Ads

The largest and probably most intense part of the course. Here you will Earn your money If you follow his instructions to set up your ads correctly. Alone can cost a lot of money. Therefore, in my opinion, this section is worth the price of its course.

He teaches everything you need to know about Facebook marketing. From setting up your business account, data mining, conversions, bidding and creating different types of ads to pixels and more, Franklin is your point of contact.

This section is updated constantly So you always have the latest strategies. If there is a single update, an ecommerce course should do this with Facebook ads. There are still courses with advanced Facebook techniques. Kudos to Franklin for being up to date!

Module 4: Instagram traffic

If you know something about Instagram, you just know that A single influencer can bring you a lot of money, Franklin will show you how to find the right influencer for your business and help you avoid overpayments. He also talks about setting up your Instagram account.

This module is not as intense as the Facebook module, and rightly so, since it is far from complicated. However, it's detailed enough and certainly gives you an advantage over your competition, which also uses Instagram. He looks at Instagram retargeting, looks for influencers on Google, shows how Instagram ads are shown, and more. There are currently 9 videos with lots of information in this section. Everything you need to master Insta is included here.

Module 5: Email Marketing

This is a fairly comprehensive module with 14 videos, all of which are very detailed. He even throws in some bonus videos discussing the use of coupons and reclaiming customers. Very powerful stuff!

Here's how to set up your email campaign with GetResponse and also with MailChimp. It shows its unique way of setting up your auto responder to maximize your success. If you do not do e-mail marketing, you will miss it. Customers barely make impulse purchases and I've heard that they need to see your ad at least seven times or be contacted before making a purchase. Do not ignore setting up an email campaign – it could double your income if done right, and Franklin does a great job of explaining how to set it up properly.

In this section, you'll find many videos, including sending newsletters, warming leads, getting better open rates, installing a contact flow pixel, and more.

Module 6: ChatBot Wins

Included in Standard and Ultimate version of eCom elites is the new chat bot area. I'm glad Franklin picked it up, as chat bots are just getting started. I even integrated a very simple chat bot on my own website – give it a try! This is a great way to socialize and increase engagement in your business.

The videos in this section tell you everything you need to know about what it is and how to set it up. Things like sending ads through chat boxes, virtual answers to your customer questions, alarm boxes, chat processes – everything is taught. It's cool and you leave money on the table if you do not involve it.

Module 7: Construction of sales funnels

Only for Ultimate subscribers is a module for building a sales funnel. Frankin says this is something you should use these days, but as a freshman, you can wait to do something later after you start making sales.

He shows you how to do it Clickfunnels, There are others Options besides clickfunnels because it is a bit expensive. However, once you get started, you will see the value of this module and Franklin will show you how to maximize profits with this software.

Module 8: Google Ads

This module is for Ultimate subscribers only. Learn how to set up Google ads, including Google Pixel, how to work with the platform, set up retargeting, create text ads, create audiences, and more.

He also explains the pros and cons of using Google Ads for Facebook.

The "Shopping" section tells you how to open your merchant account, connect the Google Shopping app to your store, how to do a proper keyword search on Google Shopping ads, how to set up your ads, and how to conduct a proper keyword search How to properly design and structure your ads. You will also learn how to see your ads on other users' Youtube videos. This tactic alone is so powerful because it lets you target other videos based on keywords Users will see your ad directly below the video of the same topic.

The detail here is just fantastic. For what Franklin calculates for this course, the added value that the ultimate version of eCom Elites offers is worth more.

Module 9: Organic Google Traffic (SEO)

You will learn how to get through free access in SEO both the standard and the ultimate options of his course, Most ecom courses focus on paid ads before organic traffic. Franklin goes into SEO and tells you where to get links. The source he mentions is good, since I've already used it, but you need to know what you're doing, especially if you've just created your website. If your website is getting old and already has links to it, I would suggest using its strategy. However, if it is a new website I would ignore getting these links too soon. Initially, only build branded links on your social networks and Web 2.0 websites.

Once your page is authorized, you can use its suggested links. However, this is entirely up to you and your knowledge of SEO. If you have experience, you know what to do. However, if you do not and have a new website, I recommend that you do what I mentioned earlier. Paid ads are very suitable for the beginning. If you find a successful campaign, organic rankings will allow you to focus on the keywords in that niche, as this is a proven seller.

SEO is not easy and takes a lot of time. Franklin is an advertising expert, and to be honest, this is where your focus should be. Fortunately, he is an expert in advertising. So you will learn a lot.

Bonus content: Increase sales and secret videos

Advantage over other marketers in your room is always a great thing. Here, Franklin drops videos about things like coupon tricks, leveraging rating pages, Facebook Ninja espionage, how you can use guarantees to destroy them and devious Youtube tactics. I found this module really useful as some of them were not even aware of me. They are great to add to your arsenal of tricks.

Franklin keeps you up to date on everything important in the Ecom world. Things like using the new Insights tool, discussing new manual bidding methods, affinity, the secret sauce that lets you earn email, and more.

What I really appreciate here is that many courses will be outdated after about a year, but Franklin will keep you up to date. As I understand it, this module will be updated with important information as soon as it receives it. Many courses are never updated – this is one of the reasons why I respect Franklin very much – he gives tremendous value and is truly sincere in trying to be successful. It's up to you to make that happen.

Q & A module – live Q & A videos

Here are the questions and answers posted live. If you miss them, you can always return to this section. I really enjoyed his motivational voice video. If you ever lose focus, return to this one – trust me!

Facebook Group

With the purchase of eCom elites you get access to the private facebook mastermind group. There are many members in this very active group and there is a positive atmosphere with like-minded people like you. If you ever feel stuck or have any concerns, your question will be answered. Although my advice to you is just to follow the training and never deviate from it, the Facebook group is a good source to confirm everything you are not sure about and also a place of inspiration for many successful Franklin students ,


I speak honestly here. Franklin has done a lot of work on his eCom elites course and I think he could easily sell it for a whole lot more. As a member of another ecom dropshipping course, I have in the past bought eCom elites for $ 2500 has much more value and with the Ultimate version – it kills it. You will also receive any updates that Franklin will make in the future to keep up with current strategies. AND – You never have to pay extra for these updates if you lock it now,

The price of $ 197 is all you have to spend (standard version) if you are a complete novice. If you can afford the extra hundred dollars for the Ultimate package, then you choose. To be honest, if that's a problem, I'll let you know right away Not Get in ecom / drop shipping Now, Consider affiliate marketing instead, Regardless of what others say, your main investment will be ads. For that you have to put aside some money. If you can afford to spend $ 5 to $ 20 a day on ads, you're fine.

It is not clear if Franklin will raise the price of his course in the future. So if you have the resources, you should really act now. Those who "act now" are the ones who succeed. I, too, have postponed many things in the past and found that if I had done so, my growth would have been accelerated much faster if I had taken action. Do not let the delay overwhelm you.

Ecom Elites for each package is a great offer considering the amount of work required for this course. If you work your ass off, you'll easily get the money back. The price of the course is just a drop in the ocean compared to what you can do with Ecom. Keep in mind that you are also protected by a money back guarantee, so you have nothing to lose.

If you have a limited budget You can still purchase the $ 197 standard version, which includes everything you need to get started building your Ecom business. You will be impressed by the amount of content, believe me.

The ultimate version is a bit longer, but you also need to invest more money in Google Shopping Ads once you've completed this part of the training. If Google's Facebook, Instagram, Email, FB-Bot marketing, and free traffic are just the ads you can process right now, you're choosing Standard. If you are already a middleman or want everything, you choose Ultimate.

If you look at courses like Ecom Elites VS Dropship Lifetsyle and Ecom Masters with higher prices, the game wins, even though it's much cheaper.

If I could come up with a negative It would be good if he did not include his Ecom Turbo theme in the course, but understandably, eCom Elites is way too expensive anyway – for both packages. You can also mine ecom turbo theme review to compliment eCom elites. It's a Shopify theme that focuses on conversions. This will be your ultimate goal. However, you can start with a free topic like I did. You can always get it later 🙂

This course has helped me earn more money with my eCom businesses so I can recommend it to others and not lose sleep at night. There is a full money back guarantee so you can not lose anything. You are in good hands.

To view eCom elites for Standard and Ultimate, click on the big, ugly red button below. I'm sorry you made it so clear. I do not want you to miss this opportunity. See you on the other side!

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